A “total service boutique advisory" to move towards new markets.

BeOriented was born in 2020 from the idea of a group of professionals with different and complementary experiences, with the aim of providing innovative support and services to companies in the cosmetic and beauty care sector.

BeOriented is a “total service boutique advisory" which operates internationally mainly on European and Asian markets. Thanks to its vast network of experts and international experience, is able to give personalized answers to the multiple needs of cosmetic companies.

Innovation and change as strategic competition factors.

The multiple experiences acquired in various sectors and markets, in particular in the Asian and Middle Eastern markets, has allowed BeOriented to develop an attitude towards innovation and change which has proven to be fundamental factor of strategic competition. Adaptation and evolution, predispositions necessary for the survival of any form of life, are an integral part of BeOriented DNA and allows the provision of solutions and methods for customers which are in line with the growing requests of increasingly sophisticated and demanding end-consumers.

Furthermore, the in-depth knowledge of languages and lifestyles of the environments in which BeOriented operates, allows companies to face the most complex challenges related to the acquisition of new markets.

Enter into synergy with “other" systems and open up to new commercial opportunities.

Today there is no longer an exportable model that is the same for everyone and therefore a “glocal" approach is essential to enter into synergy with “other" systems and open up to new commercial opportunities.
BeOriented supports companies in the marketing, commercial, and strategic approach for the development of their internationalization models.
Thanks to its extensive network, it operates mainly in the following markets:
China Korea Thailand  Vietnam India Magreb Egypt  Middle East